The Emel Group: 11 Reasons Every Nigerian Household Is Touched By Their Products

The Emel Group is one of Nigeria's leading business conglomerates with a major presence across diverse sectors including Consumer Products, Corporate Services and Infrastructure. For over four decades, the Group has made a significant contribution to the country's economy and inspired the trust of millions of Nigerians as a provider of quality goods at an affordable price. What began in 1966 as a humble, family-run trading enterprise has today grown into a professional powerhouse, led by a highly qualified and globally experienced senior management team.


The Emel Group's headquarters are situated in Lagos, the commercial capital of Nigeria and supported by solid infrastructure including one manufacturing unit and extensive warehouse facilities.

Key facts about the Emel Group:
  • Emel’s flagship product was the Butterfly sewing machine; it has been the market leading brand in Nigeria for over five decades and continues to be number one in West Africa.
  • Every home presently uses or has come in contact with an Emel product. It is estimated that our products are sold to 30 million Nigerians per month.
  • Emel is the Authorised distributor of a number of global brands in the building materials, power, household and solar segments, offering world class products and services all over the country.
  • Emel is Nigeria’s largest office chair manufacturer with over 80 different models of chairs in its range. The company also provides office design and furniture solutions to corporations in Nigeria.
  • Emel Building Materials is a one stop shop building materials solution provider offering Stone Coated Roofing. Doors; Ceilings; Hardware, Automatics and Sanitary wares; wood products and more.
  • Emel is a leading provider of corporate gifts and promotions to many top notch MNC and local companies. The company also has its own in house printing and branding services and produces a wide range of promotional items including mugs, lunch boxes, branded T-shirts, caps, mouse pads and pens, along with many other items.
  • Emel offers complete supermarket solutions to Nigeria’s growing retail sector including gondola shelving, supermarket equipment and automatic doors.
  • Emel is the authorised distributor of Tilcor Roofing; New Zealand’s second largest manufacturer of stone coated roof tiles that come with a 50-year warranty.
  • Emel is the authorised distributor of Solarway, a leading manufacturer of solar-powered products and provides these items to residents of off-grid and rural areas all across Nigeria, thereby lighting up lives.
  • Every month, Emel Group conducts FREE product trainings and workshops on the operation and use of its numerous products.
  • Corporate Social Responsibility is a top priority for Emel with focused emphasis on education, infrastructure development and healthcare. The Group has been instrumental in uplifting its local community, Ijora by providing solar powered water and power solutions that have improved the living conditions of the community.


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